"Sony vs. Samsung is enterprise historical past at its most sensible! It explores the divergent fortunes of those electronics giants within the final decade and identifies the real purposes at the back of Sony's decline and Samsung's upward thrust. opposite to renowned trust, Chang exhibits that luck (or failure) doesn't easily come up from varied thoughts. relatively, it emerges from significant judgements which are deeply rooted within the businesses' organizational approaches and their executives' political habit. This e-book is a must-read for any senior executive."
—Constantinos Markides, Robert P. Bauman Professor of Strategic management and Chairman, process division, London company university
"Sea-Jin Chang has produced that rarity in a company book--one that's as necessary to practising managers because it is insightful to educational researchers. during this attention-grabbing comparability of 2 glossy worldwide giants, he applies his excessive solution study microscope to their altering fortunes by means of dissecting their contrasting recommendations, and offering attention-grabbing insights into their divergent organizational strategies and administration practices. this can be a very invaluable contribution to the overseas enterprise literature. it is going to prove in as many company boardrooms as school seminars."
—Christopher A. Bartlett, Thomas D. Casserly Professor Emeritus, Harvard enterprise School
"Sea-Jin Chang has written a desirable comparability of Sony and Samsung that would be beneficial to somebody attracted to technique, companies or overseas enterprise. The interwoven and extremely particular case experiences of 2 very assorted businesses in overlapping industries remove darkness from difficulties similar to variation to technological swap (analog to digital), organizational flexibility and globalization. His try to examine either strategic improvement and implementation is winning and intensely priceless. either teachers and practitioners will examine much from this book."
—Stephen J. Kobrin, William Wurster Professor of establishment administration, The Wharton institution, collage of Pennsylvania
"Refreshingly unique and interesting, this ebook analyzes significant strategic judgements of Samsung and Sony and highlights organizational approaches and most sensible administration management that experience formed their performances. it is a must-read for all executives who are looking to comprehend the strengths and weaknesses of Asian opponents. It additionally offers penetrating insights to different Asian businesses with international ambitions."
—Myoung Woo Lee, President and CEO, iriver
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Additional resources for Sony vs Samsung: The Inside Story of the Electronics Giants' Battle For Global Supremacy
Elliott, E. Ellis, R. Horn, C. Kano, and A. Taylor. Asia’s 25 strongest. Fortune, October 17, 2005, p. fifty six. thirteen Peters, T. , and R. Waterman. looking for Excellence: classes from America’s Best-Run businesses. ny: Warner Books, 1982; Collins, J. reliable to nice: Why a few businesses take the plunge and Others Don’t. ny: Random apartment enterprise Books, 2001; Collins, J. , and J. Porras. outfitted to final: winning conduct of Visionary businesses. big apple: HarperBusiness, 1994. 14 Rosenzweig, P. The Halo impact. ny: loose Press, 2007. 15 Edwards, C. , I. Moon, and P. Engardio. The Samsung manner. BusinessWeek, June sixteen, 2003. p. fifty two. sixteen Sony Annual record, 2006, p. 28. 17 Samsung Electronics is pleased with being No. 1 within the worldwide industry in 2006, together with its liquid crystal display TVs, PDP TVs, and colour TVs. It holds 14. 2% of the worldwide marketplace percentage, which surpasses Sony’s eleven. three% and LG Electronics’ eight. 6% (Joong Ang Ilbo, February 14, 2007). 18 Belton, B. Stringer on “the Sony Spirit. ” BusinessWeek on-line, March 10, 2005. 19 Edwards, C. , T. Lowry, I. Moon, and okay. corridor. the teachings For Sony At Samsung. BusinessWeek, October 10, 2005, p. 35. 20 Brull, S. V. , N. Gross, and R. Hof. Sony’s New international. BusinessWeek, might 27, 1996, p. 36. 21 Bremner, B. , C. Edwards, R. Grover, T. Lowry, E. Thornton. Sony’s surprising Samurai. BusinessWeek, March 21, 2005. 22 Cho, H. , H. Jeon, and S. Lim. The electronic Conqueror Samsung Electronics (in Korean). Seoul: Maeil financial information Press, 2005, p. 192. 23 Edwards, C. , T. Lowry, I. Moon, and okay. corridor. the teachings For Sony At Samsung. BusinessWeek, October 10, 2005. p. 35. 24 Porter, M. aggressive approach. ny: unfastened Press, 1980. 25 Allison, G. Essence of choice: Explaining the Cuban Missile situation. Boston: Little, Brown and corporate, 1971. 26 Mintzberg argues that suggestions deduced via rational research (deliberate approach) don't generate effects as deliberate and that the particular thoughts that enterprises use are usually impromptu principles (emergent approach) in line with the given state of affairs. in keeping with Mintzberg, businesses can't formulate excellent suggestions, and a CEO can't thoroughly keep watch over his complete association simply because lower-level managers are usually bring to a halt from senior managers. as a substitute, process formula is one of those “crafting,” instead of an difficult making plans. See Mintzberg, H. and, J. Waters. Of concepts: planned and Emergent. Strategic administration magazine, (1985) 6, 257-272 and Mintzberg, H. Crafting approach, Harvard enterprise assessment (1987), 65(4), 66-75 bankruptcy 2 1 Ohga, N. Sony Bombs Hollywood (Korean variation, unique name: Sony No Senritsu). Seoul: Ruby field, 2004, p. 281. 2 Chang, S. , and P. Podolny, Samsung Electronics’ Semiconductor department, Stanford company university Case IB24 (A) & (B), 2002. three Sony promoting department. Sony Autobiography (Korean variation, unique name: Sony Jijoden). Seoul: SangSangBooks, 1998, p. 38. four Sony merchandising department, 1998, op. cit. p. one hundred fifty five. five Ibid. , 156. 6 Morita, A. , E. M. Reingold, and M. Shimomura, Made in Japan: Akio Morita and Sony. London: Collins, 1987, p. one hundred seventy. 7 Esaki, a Sony engineer, discovered a brand new phenomenon for transistors, and used to be provided the Nobel Prize for it, yet this is often an outstanding case.